Media Masters
Extended one-to-one interviews with the key people in the industry. Find out their tips for career success, and peek behind-the-scenes at their workplace. Candid, thoughtful and reflective - a chance to share the insight of those at the very top of their game. Presented by Paul Blanchard.
Media Masters
Steve Youngwood - Chief Executive Officer, Sesame Workshop
Steve has been involved for almost 30 years with TV, book, and video game growth, working with big names such as Viacom, Disney, and GSV Ventures—a venture capitalist firm that invests in EdTech. Now, as the CEO of Sesame Workshop, he’s leading the world-famous nonprofit educational organisation to help kids everywhere grow smarter, stronger, and kinder, aiming to provide impactful early learning.Steve shares what he’s learned from Big Bird, and how the quintessentially American show ‘Sesame Street’ implements progressive ideas to teach children and raise their social and academic literacy—like greater tolerance and appreciation of different races, gender identities, and those with disabilities—and how the brand is evolving to reach more diverse cultures and countries around the world at a local level. He sees the future of ‘Sesame Street’ streaming on YouTube in collaboration with children’s YouTube stars, focusing more on emotional well-being.