Media Masters
Extended one-to-one interviews with the key people in the industry. Find out their tips for career success, and peek behind-the-scenes at their workplace. Candid, thoughtful and reflective - a chance to share the insight of those at the very top of their game. Presented by Paul Blanchard.
Media Masters
Martin Kaelble - Co-founder, Informed
Martin spent over a decade working for some of the biggest names in German media, including the Financial Times, Gruner + Jahr, and Capital Magazin. In 2021, frustrated with “wasting time sifting through the overwhelming ‘wild west’ news feed” and the escalating problem of misinformation – he founded the app Informed.
Starting as a newsletter, he saw the potential to move beyond the convenient curation of news for the reader and realized that important journalism was being lost, and the opportunity of holding power to account was being eclipsed by a news feed of vanilla content. Now a successful app, Martin deliberately employs a human curation team – giving access to paywalled content for no extra charge.